Google Analytics Custom Report: PPC Analysis

What this report tells you:

  • A Side-by-side comparison of Campaign & revenue data
  • Drill down to Campaign, Ad Group, Keywords & Search Terms level
  • A look at all paid campaign traffic irrespective of networks
  • Comparison of Cost-Per-Click & Revenue-Per-Click data to easily find most profitable campaigns.

Report Sample 1:

Report Sample 2:

 

Link to the report:

https://analytics.google.com/analytics/web/template?uid=VxdsWBwCQ8-0lgXn6mCeUw

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